How to Utilize Communities to Grow Your Brand
Creating brand is harder than ever. Not to sound trite but it is. Building brand takes new methods and building a community is one the best in modern times. Look…
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Your Audience Is Not the Same as Your Marketing Database
Your marketing database is NOT your audience! When you send the same blanket message to everyone on your database you are not building an audience. You are just talking about…
Comparison is the Thief of Joy | The Shrimp Tank Podcast
I had an absolute blast being a guest on the Shrimptank Podcast. It was not the conversation that I expected. It got real and it got raw on the challenges…
How to Use LinkedIn Polls for Business: 9 Ideas : Social Media Examiner
LinkedIn polls are relatively new and a great way to create engagement. A good rule of thumb would be to create a poll 1x per week. Be consistent and the…
How Personal Branding Can Boost Your Business
A personal brand is a fact. You have a personal brand whether you are intentional about it or not. It's how people see you. Are you intentional with your brand?…
But I’m Not a Product!? Personal Branding Explained
Digital Relationship Building is dependent on your personal brand. You may not think of yourself as a brand. However everything you do online in social media creates your brand. Your…
Should Your C-Suite Be on Social Media?
I was a guest on the B2B Mix Show today. While preparing for them I came across this article to share. When the C-Suite embraces content marketing and social, it benefits…
4 Strategies to Drive Marketing Results with Limited Resources
I like this article for our audience because many of you are in SMB's. As marketers and sales leaders it can get overwhelming to think about growth on small budgets.…
How to Get Clarity on the Next Level of Your Personal Brand – Brand Builders Group
What I like about this article is help with getting clarity on your personal brand. Your personal brand is more important than any other variable when it comes to digital…
Council Post: How To Get Sales And Marketing To Work Together And Win
Have you ever heard that Marketing doesn't understand what Sales actually needs to close deals? Are you a marketer that thinks that Sales just screws up all your good leads?…