Why Social is the Best Medium for Sales Success in 2022
I have been in sales my entire career except I have never really been a sales person. I have learned to create relationships that allow me opportunities to share about my…
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How I launched and grew an $18M company without selling
I learned a lot from Stephen Covey in 1999. I still cherish the simplicity of the book. I learned that 7 simple habits, when applied, can make anyone successful. When I…
If most people use social wrong for sales creation, how should it be used best to generate real revenues?
This is a question that I get asked a lot. It is probably because I often say, “social media works for sales. The problem is that most people don’t use…
Things CEOs Say About Social Media They Need to Stop Saying
CEOs Must Lead Their Business In Building a Social Strategy.It doesn’t matter if it is called digital transformation, digital enablement or any other term. The reality is companies need to…
Does Social Media Work for Meeting New Customers. Listen to John’s Story
John is the first guest on my newly re-branded podcast, The Digital Enablement Podcast. This is from my LIVE session on LinkedIn on November 15, 2021 where John shares his…
Is Social Media Engagement as Valuable as Voice Mails or Emails?
"Are you implying social engagement is as valuable to our outreach efforts as phone calls and emails?" He asked this question. I am pretty sure my response shocked him. I…
What is Digital Enablement?
A global sales enablement leader shared with me that their business had 3 different digital transformation initiatives happening at the same time. Each lead by a different C-suite leader. And,…
What Should Marketing Do Differently in 2022 and Beyond?
The world is changing fast. Digital Transformation has now attacked marketing, demand generation and has greatly influenced revenues. A lot of teams are started to use the term RevOPs for Revenue…
Social Media is NOT Just for Marketing
Social is so much more than just social marketing. Social networks are channels for revenue creation, securing renewals, discovering new hires and so much more. Simply put, social media can be…
Can Social Help Us Strengthen Relationships with Existing Customers?
Absolutely!This is one of the reasons I don’t love the term social selling. It creates all sorts of thoughts and opinions about its utility for an organization. At FunnelAmplified, we…